They build an entire city called Modhesh Fun City, 30,000 sq mts facility offering a world of entertainment, an indoor destination, they have an entire amusement park inside the Airport Expo. Divided into over 20 different zones, the Fun City caters to a wide spectrum of interests. It offers a number of new zones this year such as the Ice Arena, Story Teller Zone, Library and Pet Zone besides the regular ones from the past. Toddlers Zone, Tech Zone, Balloon Art Zone, Arts and Crafts Zone, Fun fair areas, Humtaro and Fulla play houses are just some of the delights awaiting kids.
The East Hall of the Fun City is the hub of major events to be held at the Fun City throughout this season. Besides it also features the Family Court with a Modhesh Restaurant, Inflatable Zone, Sand Zone, Ice Arena, Story Teller Zone, Snack Kiosk, Sports Zone, Fun Fair and an information booth. The Ice Arena has a small skating rink and ice field for the visitors. The West Hall which hosts the Pet Zone and Animal Zone also has Redemption Zone, Family Court and yet another Modhesh Restaurant, RTA Zone, Animal Zone, Think and Play Zone, Snack Kiosk, Youla, Heritage Zone, Fun Fair for Kids and an Information booth.
Additionally, the Surprises brings together world-renowned music shows, art exhibitions, and folk dances plus a huge number of promotions - purchase-related raffles where you can win BMWs, and numerous other scratch ‘n’ win promotions. Besides this there will 8 in-mall events, Spa packages for visitors, attractions like “Cartoonival” and “Hello Kitty” mega shows, in addition to the Wonderful Circus which features highly acclaimed performances reflecting elements of dance, pantomime and theatre, other attractions include classical and Jazz music concerts from around the world for the die-hard music aficionados.
The Ten Surprises are one of the biggest attractions and the highlights of the festival. Unlike the previous editions where each Surprise lasted a week, DSS 2007 will have all the Surprises run through till August 31 – a full 72 days of non-stop excitement and entertainment for the whole family. There's a new inclusion this year for those who love to laugh. Comedy Surprises will showcase the best of humour and laughter for ten weeks continuous. The other exciting Surprises are: Art, Food, Flower, Heritage, Global, Nature, Cartoon, Adventure, and Knowledge, in addition to Comedy Surprises. Dubai''''s modern and expansive malls, under the Dubai Shopping Malls Group (DSMG), will host the Ten Surprises on a rotational basis, making the whole event easily accessible to all DSS visitors this year.
Normally sumer was the one time that people living in Dubai were happy as most would go away for vacations and the terrible traffic would ease but with the success of DSS - no such luck according to a press release, this year being the 10th anniversary promises to be one of maddening rush, totally disrupting the life of the people living here who unfortunately are not on summer vacations. Summertime is no longer an outbound season in Dubai, as a large number of visitors pour in for the holiday season which has a gazillion activities and events, shows and shopping bonanzas as part of the Dubai Summer Surprises (DSS).
Since its inception in the year 1998 the DSS has contributed immensely to boosting summer tourism in the UAE. This time round celebrating its 10th anniversary the summer fiesta has lots in store for everyone as it’s expected to surpass all previous records. With so much lined up for the upcoming holiday season airlines are upbeat about the business ahead. As has been the trend Dubai is bracing itself to welcome an influx of tourists from the neighbouring GCC as well as Europe and the Sub-continent to indulge in the summertime celebrations that will hit the city in a few days from now.
Actually it already has... the traffic vouches for it ...ah! well at least the sales will be good
P.S.: The year before last year I had covered each surprise for a television channel, this year I'll cover it for you guys - - as much I can get out in the rush. Will take pictures to show you the insanity that is DSS. The first week event will be Art Surprises to be held at Dubai Festival City. Here's the description from a press release
Arts Surprises: Dubai Festival City
The first week features a painting exhibition showcasing works of mainly local artists in different mediums. The highlight though will be the photography exhibition that will display images of photographers from Iran, India, Lebanon, Kuwait, Romania, Germany, Oman, Poland, Morocco, Egypt, Jordan, and many other countries. Workshops on fashion and jewellery, arts and crafts, and a clay animation workshop will be held everyday during the week. Dubai Festival City will host the Surprise from 5pm to 10pm. A story telling show featuring Jamal Krayyem titled "Suwar" is also being organized for children. A show titled Two Hands Theatre is also being arranged for mall visitors.
If I were a kid, summer here would be like I had been given a free pass to wonderland!